BE OUR GUEST GUIDE 2010

The 23rd edition of the Be Our Guest Guide was launched on 25th November and is renowned as Ireland’s largest accommodation listing, featuring 750 hotels and guesthouses from every county. Up to 300,000 guides will be distributed in 22 countries in the coming months, acting as a key marketing vehicle in promoting Ireland at home and abroad.

Sponsored by Diageo, the Be Our Guest Guide provides potential visitors with a wealth of accommodation offerings and, in addition to detailed hotel and guesthouse listings, provides four comprehensive sections on Spa & Leisure facilities, Golfing, Angling and Conferences & Meetings facilities. It features 106 properties offering excellent value spa and leisure breaks, 178 hotels and guesthouses offering comprehensive golfing arrangements to their guests, either on site or by arrangement with local golf courses, as well as 60 properties catering for the needs of anglers. The ‘Conferences & Meetings’ section provides details of 223 properties offering designated conference facilities targeted at business tourism.

Irelandhotels.com, the Guide’s online version with booking facilities, provides guests with speedy access to the best deals and special offers across a wide range of hotels and guesthouses, allowing visitors to the site to select accommodation that best suits their business or leisure plans. The website features dedicated sections with Value Breaks, Special Offers and Family Breaks which are updated daily to provide exceptional value deals across hundreds of hotels and guesthouses.

The Guide provides GPS navigation co-ordinates, along with a map reference for each property corresponding to Ordinance Survey maps included in the Guide to assist motoring visitors locate properties easily. Another feature of the Guide is the ‘Food for Kids’ logo which appears alongside premises participating in the IHF’s initiative offering healthier menus for children. Adapting to customers’ needs goes hand-in-hand with providing excellent customer service, so in association with ‘Les Clefs d’Or’, the Guide allows visitors to see at a glance which hotels provide internationally accredited concierge services.

In the domestic market, the Be Our Guest Guide is distributed by Fáilte Ireland and the Northern Ireland Tourist Board via their tourist information office network. The Guide is also distributed through car hire companies, leading book stores, airports and the travel trade as well as in all the hotels and guesthouses featured in the guide. In the overseas markets, Tourism Ireland distributes the Be Our Guest Guide from all of their offices to both consumers and travel trade in the UK, Continental Europe, North America and long haul markets.