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Property Name: 
The Shamrock Lodge Hotel, Athlone

Employment Type:

*other department: 
Sales and Marketing

Position: Sales and Marketing Executive – Maternity Contract

Reporting To: Sales and Marketing Manager / General Manager

Preferred Start Date: Early November 2017

Scope of Position

Responsible for maximising the sales potential of Shamrock Lodge Hotel across all business segments especially the wedding market. Covering a maternity contract for 6 months, with view to full time employment thereafter should targets be met.

Key Duties & Objectives

  • Assist and manage all aspects of development and promotion of weddings and wedding events from ongoing support to couples, meeting of potential new couples and a huge focus on converting wedding show-arounds
  • Management of all wedding related activity as well as regular updates of wedding sales and fortnightly reporting of same to General Manager
  • Management of Marketing expenditure budget
  • Devise and execute hotel sales & marketing promotional campaigns
  • Develop printed promotional material including brochures, flyers, special offers, posters etc. as required
  • Manage hotel advertising and research options to promote the hotel effectively using local and regional media
  • Social media management across all platforms
  • Assist with website content and driving sales through this channel
  • Review, monitor and improve the hotels online presence on official website and all third-party websites
  • Attend consumer and trade promotions as required
  • Identify key competitors and carry out regular competitor analysis; monitoring their performance, rates and sales activity
Required Qualifications: 
• Must have relevant Marketing Qualifications (Bachelor's Degree or similar)
Required Skills: 
• Strong MS office skills including Publisher • Strong outgoing personality, with excellent interpersonal skills and high standards • Good organisational skills • Takes initiative, works well without direction • Enthusiastic, friendly, helpful • Experience in hotel environment would be desirable but not essential
Apply to
First Name: 
Job Title: 
Sales & Marketing Manager
Phone Number: 
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