Website & Online Marketing

IHF Associate Member

Smartbox is a powerful medium to boost visibility and business with a Smartbox gift sold every 5 seconds with 1 in 20 Europeans receiving one as a gift last year*. Smartbox Group’s experience gifts are available in 11 countries* in Europe through 9 brands which allow customer targeting in each geography. Headquartered in Dublin, Ireland, and led by CEO Olivier Fajour, Smartbox recorded business volume of nearly 500 million euros in 2018. Smartbox employs more than 1,000 people across Europe

#1 provider of gift experiences in Europe

  • Smartbox recorded business volume of nearly 500 million euros in 2018.
  • 41,000 accommodation and experience providers already partner with Smartbox Group across Europe, with 40% from the Hotels & Accommodation sector
  • Smartbox Group’s experience gifts are sold in 18,000 European retail outlets, as well as online retailers like Amazon
  • Almost 6.5 million experience gifts sold every year!
  • Smartbox Group launched its Ireland platform in November 2018



Arranged by theme across a range of price points and locations, Smartboxes offers the personal touch of a traditional gift as well as a huge choice of experiences.

Smartbox themes include, Overnight Stays, Wellness, Adventure, Gastronomy and Special Occasion multi-themed gift boxes.

Each gift experience box is beautifully packaged with a brochure inside filled with amazing experiences.

Some more reasons to become a Smartbox Partner:

  • Over 41,000 partners already trust in and work with Smartbox, including major hotel groups and Michelin-starred restaurants.
  • Our range of gift boxes are available in over 18,000 European sales outlets as well as online.
  • Retail partners include household name department stores such as Carrefour, El Corte Ingles (Spain) and Galeries Lafayette (France) and online, across-Europe, Amazon.
  • More than 250 million pages views per year on Smartbox Group websites.
  • Exposure potential to over 700,000 B2B customers.

Contact details

Paul Ryan

087 138 0989

Irish Hotels Federation | Working Together