There are 3 key benefits that the IHF offers its member Hotels and Guest Houses:

1. Bookings 

2. Support 

3. Representation

Please see more details on these benefits below.

In addition to these benefits, the website offers members:

  • Access to a FREE jobs/recruitment section on the website
  • The Exclusive Member Offers from partner brands such as Electric Ireland
  • The Resource Centre which is packed with guidance documents and copies of key pieces of legislation to guide you on every topic from the Environment to Human Resources. 


1. Bookings

The IHF’s main marketing channels are our annual Hotel & Guesthouse Guide, our accommodation website and our social media presence. All of which are designed to offer our members bookings at very competitive rates. 

Be Our Guest Guide

The publication is renowned as Ireland’s largest accommodation listing, featuring hotels and guesthouses throughout the country. Each year, over 150,000 printed guides are distributed across 22 countries, acting as a key marketing vehicle in promoting Ireland at home and abroad. To book your place in the 2020 Guide, visit: or call us on +353 1 497 6459. Website

IHF members get access to the portal website at no upfront cost and an industry low commission rate. The website is a significant driver of online bookings in the Irish market. To feature your property on, contact the marketing team on + 353 1 497 6459.

Free / Reciprocal Marketing

At the IHF we are always negotiating media deals, where our member hotels can be featured. Here are just some recent examples of the media that our member hotels appeared in:

  • Print Advertising: Connacht Tribune, The Star, Evening Herald, Irish Independent
  • Radio Advertising: East Coast FM and LMFM
  • Website: Offer featured on the homepage of for one week - seen by 15,000 prospective customers.
  • Ezine: Your property and offers featured in our ezine sent to 65,000+ prospective customers.
  • Facebook: Your special offers featured in a promoted to 50,000 fans and friends.

Total media value of these advertising opportunities for member hotels exceeds €100,000.

2. Support

Whether its in the form of HR Guidance, Financial Advice or Marketing Training we offer members a wide range of practical support, and our team are always available to answer your questions, whether they are big or small. 

Some of the key areas that we offer support in are as follows: 

  • Health & Safety
  • Human Resources
  • Marketing
  • Finance and Debt Management
  • Hospitality Legislation
  • Industry Classification

Our HR expert Nuala McLoughlin is always on hand to answer your HR queries or your can simply refer to the HR section of our Resource Center on our website to gain access to all our HR documents. 

We regularly send out email Advisorys to notify our members about significant events in the Tourism industry including details of fraud or theft taking place in other Hotels or Guest houses.

Finally, we offer our members access to a range of training options including our Digital Marketing Diploma, specifically tailored for the hotel industry and available at a fraction of the normal price, and our Health and Safety training courses. 

3. Representation 

The IHF and its senior team including Chief Executive Tim Fenn and President Denyse Campbell, are regularly lobbying and representing the Hotel and Guest House industry at Government and EU level. The IHF team were involved in negotiating a lower VAT rate for the hospitality industry, as well as being actively involved in pay rate negotiations. 

As a member you can raise any issues that you have at your local branch level, by either contacting your Branch Chairperson or attending a Branch Meeting. Your issue will then be brought to the IHF Council which is attended by all the Branch Chairs. More serious issues can be addressed to Tim Fenn or the President who will raise them at the IHF Management Committee meetings.  

In addition to the above the IHF are represented on various boards and committees relating to the the Tourism Industry these include Fáilte Ireland, Tourism Ireland, Shannon Development and the Small Business Advisory Group.

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